This is the foundation of who you are as an individual or organisation. It is your sense of why you were created and what role(s) you play in the world. It flows out of your story (see Purpose Storyboard tool) and is worked out in a context.
We believe you flourish when your decisions and activities are aligned with this purpose.
Insert your purpose statement here. We find it helpful to use metaphors or creative images to capture this. For example, at Seed we use the purpose statement ‘We are a nursery for redemptive changemakers’.